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Industry expert and influencer, Subrat Kar, CEO & Co-founder, Vidooly shared insights on how to leverage upon the hub of videos- YouTube to grow the audience base and become a star as videos leave a major impact on the viewers as compared to them reading the content.

Subrat is the CEO and Co-Founder of Vidooly, India’s first YouTube video marketing & analytics product. Vidooly not only caters to individual video content creators but also to brands & MCNs (Multi-Channel Networks) and helps them grow their online video business.

Before starting Vidooly, Subrat worked for companies like Jabong & IndiaMART as product manager, where he oversaw business critical product launch initiatives & also fine-tuned the existing products. This year, Vidooly raised funding from Silicon valley based VC fund – Bessemer Venture Partners which has also invested in companies like Skype, LinkedIn and Snapdeal.

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